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What is PMS and Who Should Invest?

If you've built meaningful wealth and feel that mutual funds are no longer enough — or you want a more personalised, concentrated approach to equity investing — you may have come across the term PMS: Portfolio Management Service.

What is PMS?

Portfolio Management Service is a SEBI-regulated investment service where a qualified portfolio manager invests directly in stocks on your behalf. Unlike mutual funds — where your money is pooled with thousands of other investors — in PMS, you own the stocks directly in your own demat account.

The portfolio is intentionally concentrated: typically 15 to 25 high-conviction stocks. This is not diversification for its own sake — it's a focused bet on the manager's best ideas.

SEBI Regulations

PMS is strictly regulated by SEBI. Key rules:

  • Minimum investment: ₹50 lakhs per investor
  • Portfolio manager must be SEBI registered
  • Monthly reporting of every transaction, holding, and performance to the client
  • Client funds held in the client's own demat and bank account — not commingled
Types of PMS

  • Discretionary PMS: The portfolio manager makes all buy/sell decisions independently. You set the mandate; they execute. This is the most common type.
  • Non-Discretionary PMS: The manager recommends trades, but you approve each one before execution.
  • Advisory PMS: The manager only provides advice; all execution is your responsibility.
PMS vs Mutual Funds — Key Differences

| | Mutual Fund | PMS | |---|---|---| | Minimum Investment | ₹500 (SIP) | ₹50 lakhs | | Stock Ownership | Indirect (units) | Direct (in your demat) | | Portfolio Size | 50–100 stocks | 15–25 stocks | | Customisation | None | High | | Transparency | NAV-based | Full transaction-level | | Taxation | At redemption | Each transaction taxed separately | Who Should Consider PMS?
  • High Net Worth Individuals (HNIs) with investable surplus of ₹50 lakhs or more
  • Investors who want a concentrated, high-conviction equity portfolio
  • Those who value direct stock ownership and full transparency over every holding
  • Investors with a long time horizon of 5+ years and a higher tolerance for short-term volatility
It is generally not suitable for first-time investors, those with short investment horizons, or anyone uncomfortable with the volatility of a concentrated portfolio.

What to Look for in a PMS Provider
  • A verified track record of at least 3–5 years with SEBI-audited returns
  • A transparent fee structure — fixed management fee vs profit-sharing
  • SEBI registration of the portfolio manager (verifiable on the SEBI website)
  • An investment philosophy you understand and believe in — growth, value, or quality
Neocarb Capital's PMS Offering

At Neocarb Capital, we provide access to SEBI-registered PMS strategies for HNI investors. Our approach is research-driven and concentrated, with full monthly reporting. You retain direct ownership of every stock in your portfolio at all times. If you're considering PMS for the first time, we recommend starting with a no-obligation conversation to understand whether it's the right fit for your overall financial situation.

*Mutual fund investments are subject to market risks. Read all scheme-related documents carefully before investing. AMFI Registered — ARN-319080.*

Want to start investing?

Book a free consultation with Neocarb Capital.

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